Using Big Data In Corporate Social Responsibility

Big data is quite literally everywhere. Most everything we do, from the Tweets we send from our living rooms to the products we buy at Target with our Discover cards feed into the wide, wide realm of big data. And while some may see the collection of data regarding...

Is Your CSR ROI Too Low?

Organizations everywhere pour millions and millions of dollars every year into ensuring that their CSR practices are second to none.  The money ultimately goes towards creating dynamic positive change both in the lives of humankind and for the business. With such a...

Better CSR Practices Means Better Profits

Reaching profitability is a benchmark for every for-profit organization. Businesses are built to make money, so if an organization is failing to achieve that goal long term, the business might not be destined for future successes. Businesses that are struggling in...

Millennials Are Setting the Stage for a Socially Responsible Future

Millennials, those born between 1980 and 2000, are the generation currently closely associated with connectivity. Perhaps more often than anything else, young people are chastised for being too absorbed in their cell phones to take note of the world around them....

Corporate Transparency

  Some people see transparency as no more than a buzzword. In reality, it is a key factor in developing more effective corporate social responsibility. Social responsibility should be prioritized by any organization seeking to foster a better public image....

Why Corporate Social Responsibility Matters

In a world where we must do more than ever to make the world a better place, our driving force at Lincoln Strategy Group is to commit our company’s resources organization to being incredibly involved in the community. We believe that businesses must gracefully step up...