Corporate Social Responsibility (CSR) is gaining a lot of attention today because it creates business value while promoting social change. Developing a CSR program may seem like a daunting task, but having a successful CSR program can both better the community and the...
Reaching profitability is a benchmark for every for-profit organization. Businesses are built to make money, so if an organization is failing to achieve that goal long term, the business might not be destined for future successes. Businesses that are struggling in...
Engaging in corporate philanthropy is something that every business, large and small, for-profit and nonprofit, can do if they have the chance. The benefits outside of the organization are obvious–your time, money and efforts are going to a good cause, helping those...
Most big businesses can attribute their success to the fact that they not only know what their target audience wants, but are able to provide it for them. Instead of only focusing on giving and expecting something in return, be it money or brand loyalty, businesses...
While it’s great to receive money, there’s also evidence that suggests it’s just as satisfying to give money to charities and those who are in need. While Lincoln Strategy Group realizes there might be times where money is tight and you aren’t able to give as much as...